After a grueling battle, Taco John's has thrown in the towel rather than spend millions on a court battle with Taco Bell.
The phrase "Taco Tuesday" is now free to use after a taco chain restaurant relinquished its trademark on the popular phrase.
Taco John's has held the trademark since 1989, in all U.S. states except New Jersey. Taco Bell filed a petition with the U.S. Patent and Trademark Office to have it reversed, arguing that no one should have the rights to a common phrase.
In a statement released Tuesday, Taco John's conceded and said they are "lovers, not fighters."
"We've always prided ourselves on being the home of Taco Tuesday, but paying millions of dollars to lawyers to defend our mark just doesn't feel like the right thing to do," Taco John's CEO Jim Creel said.
“Life is a shipwreck, but we must not forget to sing in the lifeboats.”
― Voltaire
I usually am loathe to side with Yum Brands, however, it's ridiculous Taco John's had a trademark to Taco Tuesday everywhere except New Jersey when vast sections of the country other than New Jersey don't have any Taco Johns. This sounds like a scheme mookiemcgee would concoct for his Silicon Valley venture capitalist masters.
Also, what's the town in southeastern South Dakota that has more than five Taco Johns?
Pack Rat wrote:if it quacks like a duck and walk like a duck, it's still fascism
saxitoxin wrote:I usually am loathe to side with Yum Brands, however, it's ridiculous Taco John's had a trademark to Taco Tuesday everywhere except New Jersey when vast sections of the country other than New Jersey don't have any Taco Johns. This sounds like a scheme mookiemcgee would concoct for his Silicon Valley venture capitalist masters.
Also, what's the town in southeastern South Dakota that has more than five Taco Johns?
Hey! HEY! Take your shit posting elsewhere you sock puppet! This is finally decent news and it won't be ruined by your debbie downer opinions!
Dukasaur wrote:
saxitoxin wrote:taking medical advice from this creature; a morbidly obese man who is 100% convinced he willed himself into becoming a woman.
Your obsession with mrswdk is really sad.
ConfederateSS wrote:Just because people are idiots... Doesn't make them wrong.
He's right though, the food at Taco Johns is much better than Taco Bell.
Story time.
Montana can be a bit of a difficult place for a guy like me who lives to eat. Don't blow this out of proportion. I have enjoyed quite a few meals there. In fact, one of the best Barbeque places I have been to is in Misoula and both locations of Cafe Zydeco we have been to are increadible! It's just, generally speaking, it's not like some places where you almost can't go wrong.
We were in Great Falls, a reasonably large city by Montana standards and I figure some mid level chain style tacos would be a great idea.
There's Taco Johns, which at the time I had not tried but noticed it was a bigger chain with several locations around the state. Right next door was Taco Treat. It seemed more like a local thing so typically that's bonus.
We order some Tacos and for our toddler Chips and Queso.
I couldn't believe how bland it was. It looked just like actual items from other places except it was not. Seriously, it was almost mythical, as if they used magic to remove the flavour.
The cheese dip was so bland the little guy refused to eat it. I reluctantly finished them, being astounded, wondering what it was made of. I assure you they couldn't have used any cheese in it.
We were a little apprehensive about trying Taco Johns since they kind of looked similar. Once we finally were brave enough, we found out Taco Johns is actually pretty good. Certainly better than Taco Bell and has nothing in common with Taco Treat beyond an unfourtunate naming similarity.